New

A-B-D NEWS / PRESS

The german/international graphic design magazine Novum features A-B-D’s packaging projects.

LINDEX interior / FURNITURE / Product design

Furniture, lamps, boxes etc designed by A-B-D for fashion retailer Lindex. The mission was to create an editorial style with versatile units to higlighting their products in an attractive way for the 2012 season.

ÅBRO IDENTITY / GRAPHIC DESIGN / ART DIRECTION

How do you to sell sand to the Arabs? The task was to create a design for a premium swedish beer for the beer country of England. The Swedes are known to have a history of producing spirits – in particular vodka. The history of beer production however, is for most people unknown. A-B-D made a design that allows Åbro to take ownership of the swedish beer handcraft for the brits. The scope was brand identity, words and packaging in various outcome e.g. label, box, broschure, tap, glass, coasters, bar runner etc. A collaboration with NoPicnic.

Coop Illustration / Graphics

Illustrations for in-store communication project. A store game for kids called ”Find my friends”

COOP STRATEGY / INTERIOR / GRAPHIC DESIGN

A-B-D was commissioned to develop a new concept for DIY products at hypermarket Coop Forum. The project included a new store layout strategy, communication, sale activity areas, colors and materials.

A short piece about the new Björn Borg Head Office.

H&M HOME PACKAGING

Colorful spring packaging for H&M Home to match the current collections.

We are happy to announce that Kaffeverket is expanding and have chosen A-B-D to design their new space in central Stockholm. More to come soon.

Björn Borg Interior / FURNITURE / Product design / Graphic Design

We are very honoured to have Björn Borg as our new client. The classic fashion brand as asked us to design all their public areas at their new head office in Stockholm. A-B-D has designed: the new entrance, reception, dining area, lounges areas, showroom, toilettes etc. Lighting in collaboration with Black. Entrance and showroom in collaboration with Urban Design.

LINDEX product design / interior

A-B-D were asked to develop a multi-purpose furniture for their stores and windows. We created a metal scaffold system with knots and sticks. It can easily be assembled to various shapes and sizes to fit different kinds of displays, campaigns and purposes. As part of the tool-box we created different kinds of shelfs, hooks, boards etc. A product that has been very well received for it’s creative, economic and simple features.